Canalys, a company that releases statistical data on the electronics market in general, has released some figures that bring an interesting fact for Apple: if we join the markets of conventional computers (traditional desktops and laptops) and tablets, Apple will finish 20% of that market on a global scale . In other words: one in every five people in the world who have a computer or a tablet has bought it from Apple.
It’s no secret that the iPad is largely responsible for this good figure. An analyst at Canalys said that Apple has reached this 20% thanks to the launch of the iPad mini at the right time, which ” shows that consumers want tablets with a smaller screen at a more affordable price “. Apple has a 49% market share of tablets, but the key here is that that market has grown by 75% year on year eating up the NetBook market.
The Mac market has the least effect here . Apple confirmed its decline in the last financial results press conference, arguing the difficulties of mounting the new iMac and the general decline of the PC market worldwide. Macs will be with us for a long time to come, but it’s clear that things have changed. It’s no longer enough to just measure the market for these computers, you have to play around with the numbers of cell phones and tablets to see how successful a manufacturer is.