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we’re going into new product categories, focusing on making them useful

When Tim Cook makes statements the whole blogosphere creates a lot of rumors about what he has meant. During this week Tim has talked about new products that Apple is researching. He has not specified anything, however, one thing is clear, Apple does not stop looking for ways to reinvent itself. Here are all the details.

At this week’s Apple AGM, company CEO Tim Cook admitted that they are looking at new product categories . However, even though shareholders don’t like it very much, he added that they are not looking for a big market share, but want to focus on creating products that are profitable for the customer.

we’re going into new product categories, focusing on making them useful
we’re going into new product categories, focusing on making them useful

During that meeting, Tim was asked how they plan to counteract the big rise that Android is having. To this, Apple’s CEO explained that they are not going to look for the best market share in all the categories in which they compete with Android. Apple is not interested in following this war, to this Tim recalled that Apple still has the greatest benefit of the industry and not the manufacturers of Android .

These were the words of Tim Cook, but what is really expensive is that will feed even more rumors about the next great product to come out of Cupertino . Today, two possibilities are being considered: a television that breaks with current television standards and redefines the concept of television that we all have. And an intelligent wristwatch that connects to the rest of the devices on the block.

However, as of today there is no reliable evidence that Apple works on these two products, so we can only wait and see what Apple comes up with next . And you, what are you waiting for more eagerly, an iWatch or an iTV?

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