The new MacBook Pro is now the most reserved business notebook in Apple’s history

Sobre los nuevos MacBook Pro: el bueno, el feo, el malo y el olvidado

If it doesn’t have classic USB ports, if the Touch Bar isn’t useful, if it’s too expensive, if the USB-C ports go at different speeds depending on which one you use… there’s no doubt that the new MacBook Pro has been involved in a handful of complaints and debates from the community.

The new MacBook Pro is now the most reserved business notebook in Apple’s history
The new MacBook Pro is now the most reserved business notebook in Apple’s history

But has this affected sales? Apparently not, because Phil Schiller confirmed in his most recent interview that the new MacBook Pro is the most reserved “professional” machine in Apple’s history . In other words: never have so many people paid for a computer from this range before its launch.

Users still prefer to pay for a more expensive Mac than not going to cheaper alternatives

That “professional” range would include the Mac Pro and MacBook Pro, and perhaps the Mac mini Server and higher iMac ranges. And considering the prices, it’s not bad that Apple was able to break this record. And it’s a good sign that users would rather continue to pay that price than be tempted by cheaper alternatives from the competition.

We won’t know exact sales figures until the next financial results press conference at the end of January, but we are already looking forward to seeing if this MacBook Pro can really revive Mac sales in a PC market that continues to shrink .

At Apple

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