Versos de Esa-Pekka Salonen y de Chérie King
Aitor Carbajo talks about an application to play the piano and Apple launches a new “Verso” on pianos from its iPad advertising campaign. This time he talks about the pianist Esa-Pekka Salonen and his application to bring all the secrets of classical music to the general public. In the video we can see Esa himself composing several parts of a classical song with his iPad and later trying it out with his orchestra.
Another verse, by travel writer Chérie King , shows us that even if you are deaf, you can travel around the world with the help of an iPad to communicate in other languages, surf maps, start video conferences, save photos on social networks and search for information.
Here are the videos of both “verses”:
That Apple has decided to reinforce this iPad campaign this week may have a special reason: Microsoft’s offensive with its Surface 3 devices, of which I debated in Xataka whether to leave aside the tablet+laptop combination that many techies use. For color tastes, but it must be said that Cupertino is trying hard to make their vision of things clear.