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The Lost Apple XXX, in search of the week’s forgotten news

We return for one more week in The Lost Apple in which, as usual, we are going to collect the news we have left behind over the last seven days. On this occasion, we’ll see how the legal battles between Samsung and Apple are a waste of time, how Microsoft doesn’t get a cut of the tablet app market by making an iPad version of Office, or how rumors claim the arrival of a Macbook Air with a Retina screen. All of this and more to follow.

Since it would be impossible for us in Applesupportphonenumber to accommodate all the news that passes through our hands, we return once again to the lost block with the intention of recovering and briefly commenting on those news that have remained in the inkwell throughout the week. We begin!

Samsung: Legal battles with Apple are a waste of time for innovation

The Lost Apple XXX, in search of the week’s forgotten news
The Lost Apple XXX, in search of the week’s forgotten news

David Eun, Executive Vice President of Samsung’s Open Innovation Center, was on stage last week at D: Dive Into Media held in Dana Point, California. Where he was interviewed for the American television NBC. The interview was very complete, in it they talked about a lot of current issues related to the Korean company , like Eun’s vision of her company or Samsung’s current relationship with Apple.

Regarding the latter, David Eun did not want to enter into the assessment of the relationship between the two companies and much less the different trials that are open to both parties. What he did say was that as a consumer of technology and a worker in Silicon Valley he considers these discussions in court a waste of time.

He pointed out that Samsung makes money on every iPhone sold, but that the two companies are obviously rivals in the market for smartphones . In his opinion it would be necessary to let the lawyers of both companies confront each other in court and continue innovating in the meantime. Not to let trials paralyse innovation and waste the time of these two companies.

Office on the iPad could bring Microsoft $2.5 billion in annual revenue

According to Morgan Stanley’s market analysts, Microsoft is failing to make money by not making an iPad version of Office. Estimates suggest that if the Redmond-based company were to create this suite for Apple’s tablet about 30% of tablet users would buy it.

Which, if we assume that the price of the complete suite would be a maximum of $60, we could estimate a profit for Microsoft of $2.5 billion in one year. To this, obviously, we would have to subtract the commission taken by the Apple Store. Even so, the benefit that Microsoft would obtain from creating a version of its office suite for the iPad would be enormous.

Market analysts can’t explain why Redmond doesn’t launch this suite on the App Store. Because right now, the App Store would only compete, in a serious way, with Apple’s suite, iWork. Microsoft could be a tough competitor and get a piece of the pie. Users already trust their suite, so it would not be difficult for them to generate sales on the tablet .

Rumors point to a MacBook Air with a Retina display by the end of 2013.

According to a report translated from Taiwanese published in Economic Daily, Apple is apparently preparing its suppliers for the launch of a Macbook Air with Retina display in the third quarter of fiscal year 2013 . The report seems to affirm that the two variants of the Macbook Air -11 and 13 inches-, would be incorporated the famous Retina screen. In addition, the processors will be updated with Intel’s new microarchitecture, codenamed Haswell.

Apple’s supplier Quanta is reportedly expecting shipments of new Cupertino brand components from the second quarter of 2013 . This report contradicts recent analyst claims that the next generation of Macbook Air would be launched in the second or third quarter of the year and that it would be without a Retina display.

Last year there were already rumours of a possible Macbook Air with a Retina screen, but the energy needed to power this screen and the thinness and lightness that characterise Apple’s ultrabook made it difficult to fit this screen into the device.

Players spend more money on iOS and Android than on dedicated handheld consoles

A new report from IDC and Annie App says that during the last quarter of 2012, game fans have spent more money on iOS and Android than on Sony and Nintendo platforms. Sales of games for handheld consoles gained market presence after the summer months. So much so that during the month of December approximately 60% of annual game sales were invoiced.

It should also be noted that advertising revenues were not included in this study. This is noteworthy because video game companies tend to rely more on advertising for Android and iOS than that focused exclusively on dedicated consoles.

Assessing these figures geographically, almost 60 percent of Google Play consumers came from Asia and the Pacific, where Japan and Korea lead the sales statistics. North America accounted for nearly 40 percent of iOS spending and European players accounted for nearly 25 percent of revenue on dedicated handheld consoles, a higher percentage than for iOS and Google Play.

iPhone is 300% more profitable for Apple than Galaxy for Samsung

According to a recent study by FixYa, the iPhone would be 300% more profitable for Apple than models in the Galaxy range for Samsung. Despite the fact that Apple is going through relatively difficult times, due to the concern of its investors about the lack of innovation in the company’s latest products and the increasingly stifling competition, the iPhone remains at the top of the best-selling mobile statistics.

This is because of the number of users who support the iPhone. Many users who try the Apple smartphone and buy one, repeat in the following models. This is why, even though the latest iPhone is not, surely, the most innovative of all, it still has great sales due to its great operating system and the huge community of users that support it.

In addition to this, due to the price of the smartphone from the Bite Apple company, it is tremendously profitable for Apple. Although its components are of high quality and its design is careful, the market price allows Apple to cover its production costs comfortably.

And that’s it for another week. Did you like it or were you surprised by any news? Remember that you can leave your opinion through a comment. We’ll be back next Sunday in the lost apple with charged batteries and a bunch of news. Don’t miss it!

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