The Apple Park Visitor Center is one of the most special stores in the world, not only because of the care it takes with accessibility, but also because of what it sells. It is the only store where Apple sells official merchandise , such as mugs, notebooks or T-shirts. T-shirts that aim directly at the nostalgic.
As 9to5mac has found out, Apple has renewed its line of t-shirts for the new autumn season. A total of eight new designs on black or white have arrived at the store. Designs inspired by Apple Park and Apple in general. But some of them are designs inspired by old products of the brand .
Four of the new T-shirts that can be seen on the shelves (the first one on the left and the last three on the right) are inspired by old Apple designs . In the 80’s, when the bitten apple had six colours and Apple was promoting its own catalogue of gifts and *marketing* by right and left.
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The first one comes with the name ‘hello’, inspired by the 1984 Macintosh. Then we have a rather curious one (my favourite) with an apple that leaves a diagonal in its path in the six colours of the brand. The next one shows us the word Apple in the Apple Garamond typography, used for years as the official typography of the brand. And finally, we find one where the bitten apple simply appears. The four make use of the six colors that Apple previously used to color the brand.
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In addition to these four T-shirts, the other four are more focused on Apple Park and its location . The first of them is the word California, taking advantage of the ‘o’ to create it with the icon of the Apple Park. In the second we see the address of the Apple Park written in a sans-serif font and in the last two the icon of the Apple Park in a color gradient and in monochrome. Each of the eight T-shirts comes in a white version and a black version.
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Undoubtedly, a special nod to the more nostalgic who remember the origins and the rise of Apple as a technology company. The four other designs are also very curious, making reference to the Apple Park, the only place where you can buy these shirts officially. As a curiosity, let’s remember that a few months ago Apple registered the Apple Park icon as its own brand, and we already know why.