However, iPhones abounded on the stands of many companies promoting App Store applications or accessories compatible with the phone.
It may be for that reason, for having influenced the world of mobile telephony to such an extent, that in a surprise move Steve Jobs has been named ‘Personality of the Year’ at this year’s Global Mobile Awards held at the event. This award is to recognize ” the contributions of individuals, new thinkers, who have contributed to the growth and convergence of mobile phones during this year “.
Naturally neither Steve nor any Apple representative was there to collect the prize . Stephen Fry, the comedian who was present at the iPad keynote, picked up the award and said he would get it into the hands of Apple’s CEO. Will we ever see a company personality at this event? Seeing how they’re leaving all the major trade shows, I don’t think so.