Apple counteracts with two new campaign ads Get a Mac Microsoft’s latest attempts to improve the image of Windows Vista by spending $300 million on advertising. The spots are titled Bean Counter and V Word and will begin airing tonight on American television.
In the first one (above these lines), PC appears sitting on a desktop piling up the money in two piles , one exaggeratedly huge aimed at advertising, and the other ridiculously small aimed at correcting the problems of Windows Vista. When Mac asks you what you’re doing, PC responds by indicating that it’s taking drastic action because of the frustration of its users . In the end, PC ends up moving all the money to advertising instead of doing just the opposite, which would be the smarter move.
Following this same line, V Word (below) criticizes the company’s attempt to make people forget about the word “View” so that they can turn the page on all the negative criticism it has received since its release and we basically find PC pressing the censorship button every time Mac tries to ask about the operating system.
See the video on the original site.