For those who don’t know him, Ken Segall is the man behind the Think Different campaign that will be remembered throughout Apple’s history, the man who put the and into iMac. Well, now this Christmas, he has taken the opportunity to comment on the last announcement that Apple made to congratulate this Christmas.
According to Segall, those of Cupertino still think differently .
Still, the announcement seems a little sad, with a child who seems more concerned about his iPhone than his family, but is necessary for the denouement , which is none other than the gift that prepares them by surprise, which they will remember forever.
We recommend that you read the full article on his blog because it is not wasted. He himself denies his alleged criticism of the ad where he claimed that Apple was losing its way .