Healthbook can make Apple a lot of money
I am not going to repeat the introduction of my news about the possible appearance of the healthbook application for iOS in the next version that should be seen in a few months, but I could do it perfectly. Gone are the years of getting fatter and healthier , eating what we always want and not looking at our health.
To be healthy is in fashion , not only to be handsome, to have a good body, but to try. Running, cycling, walking, swimming or anything else is good for keeping fit and burning off those extra calories. And of course, in a society where everything has to be related to technology, our mobile phones and social networks, wearables are a big hit .
But watch out, not only the wearables are a very important market , but also everything that has to do with controlling our health through our devices . Scales that synchronize with the iPhone, cases to measure our heart rate, anything goes, and obviously everything pays off for companies.
In fact, as one analyst states, Apple’s move into the health market may bring him benefits never expected a couple of years ago . Skip Snow, an analyst from Forrester Research says that:
3,000 billion dollars, simply amazing what can move a market where people are simply interested in knowing how it is. Furthermore, the most curious thing is that does not include such profitable areas as sports fashion, equipment or gyms .
To better position ourselves, the colleagues of iPhoneinCanada give us some figures. 10.3 million health and sports-related devices have been sold in 2013, but by 2017, sales are expected to reach 29.5 million . Is that a lot? Well, it doesn’t even include smartwatches.
All this could be better understood by observing that a market that gives currently $854 million can give in 2017 almost $30 billion of benefits . These are outrageous numbers that explain why all companies are launching themselves into this sector.
Apple, what are you waiting for?