On March 1st, Samsung presented the Galaxy S6 and Galaxy S6 Edge, its new flagships that will arrive on the market very soon, with which they hope to increase their profits, although it is not going to have things very easy. It seems that the Galaxy S6 won’t make Samsung start seeing improvements in its economic situation at the time of its arrival , but will have to wait a few months.
Currently, the Galaxy S6 has strong competition in the market, such as the iPhone 6 and 6 Plus , whose sales forecasts for this quarter are between 54 and 58 million units. Meanwhile, the release of the Galaxy S6 and S6 Edge will not take place until next quarter, on April 10th, when it will reach stores in some 20 countries.
According to an industry source told The Business Korea, Samsung has very good expectations and confidence in the new Galaxy S6, but the good sales of the iPhone could be a big burden for the South Korean company . He added that “the market leader will be decided only when the Galaxy S6 is a reality in the market”.
iPhone 6 would make things difficult for the Galaxy S6
The Samsung Galaxy S6 is going to have things pretty tough when it hits the market. Morgan Stanley expects Apple to sell about 54 million iPhones in the first quarter. In addition, the company recently revealed in a note, an increase of 24% from the 43.7 million units it sold in the same period in 2014. On the other hand, Barclays and UBS consider that iPhone sales will be 54 and 58 million units, respectively, during the same period.
Nor can we overlook the 74.5 million iPhones sold during the last quarter , a figure that allowed Apple to surpass Samsung as the world’s largest smartphone provider in that period. Although on an annual basis Samsung sold more smartphones in 2014 than Apple.
However, the iPhone reported more benefits to Apple during the past year than the entire Galaxy family made Samsung win. The last few quarters have not been very good for the South Korean company economically speaking, although they hope that the new Galaxy S6 and Galaxy S6 will be very well received by users and will help them recover their situation little by little.
Will the Galaxy S6 surpass iPhone 6 sales?
BGR says that so far, Apple has sold a total of 66.5 million iPhones 6 and 6 Plus out of the more than 700 million iPhones sold since the launch of the first generation in 2007. Now we just have to wait and see how the Galaxy S6 and Galaxy S6 Edge are received and if it manages to improve the sales achieved by Apple’s smartphone in the same period of time.
It is clear that the Galaxy S6 will have tough competitors when it comes to the market, but it is possible that thanks to its features and renewed design it will attract the attention of a good number of users. So far, bookings are going quite well, just wait and see if they sell as well.