Figures estimate that more units of the iPhone X have been reserved than of the iPhone 7 at its launch

Una mejora sustancial en fotos con poca luz, el teleobjetivo del iPhone X necesita un 75% menos para funcionar

There’s a lot of talk about how iPhone X sales are going , because the revenue this phone generates could be the top story in the company’s upcoming financial results in January. Everyone wants it, although some say that it is not selling as much as we imagine because its availability has turned out to be greater than in other launches (deducing that fewer shipments have been made).

Figures estimate that more units of the iPhone X have been reserved than of the iPhone 7 at its launch
Figures estimate that more units of the iPhone X have been reserved than of the iPhone 7 at its launch

However, recent figures seem to estimate the opposite. Research done by IHS Markit and reflected in MacRumors estimates that iPhone X was already in the hands of more than 2% of iPhone owners within three weeks of its launch . If true, it would exceed the number of bookings for the iPhone 8 Plus and the iPhone 7 Plus.

In countries like Japan, the source says, iPhone X reservations have been the best an Apple phone has ever had in the country. The markets where this model has been most successful have been those with the highest per capita income: Singapore, Denmark and Switzerland, among others.

So, yes, it looks like Apple may be making record sales with the iPhone X. And given its price, that could translate into record profits for the company this Christmas. That price, assuming 31 million iPhone X are sold, is estimated to increase the average selling price (ASP) of the iPhone to over $700 on average for the first time in history.

In other words, it doesn’t matter if the new iPhone is expensive. Everything indicates that it sells, and a lot.

At Apple

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