The bet for the own content by Apple appears very serious , we already saw the great amount of series that will arrive after summer along with the launching of Apple TV+ and the rumors about possible feature films had always been present, however until now we had not had concrete information.
According to The New York Post , Apple has serious aspirations to win an Oscar and could invest between 5 and 30 million dollars in each project . Until now Apple’s main efforts have been focused on the series, but according to this information we could see up to 6 new original films .
Hollywood sources consulted by The New York Post say that “the technology giant has been reaching out to “top” directors and other filmmaking talent in recent months to talk about funding projects with Oscar potential.
Matt Dentler, formerly responsible for iTunes Movies, is in charge of this new section aimed at creating original Apple feature films . As they describe, Apple is working incessantly on the creation of content because, unlike other platforms that were launched around the same time, such as Disney +, Apple does not have a large catalog behind it.
However, experts do not seem to agree, while some say that Apple will end up buying a big company like Sony Pictures, Lionsgate or MGM , others say that Apple can become an important player in the industry since they have money to spare.
It seems that Apple wants to make a splash with Apple TV+, however the service still raises some doubts as we don’t know either the price or the final content that will arrive this fall. However, nobody can doubt that Apple is taking it seriously .