The Shot on iPhone campaign is one of the most successful on the block, judging by its duration. It began with iPhone 6 in March 2015 and continues five years later. Today, Apple has published on its YouTube channel two amazing videos in a collaboration with the Hermitage Museum in Saint Petersburg , Russia. In it, you can see the video capabilities of the iPhone 11 Pro in a battery test that lasts 5 hours, 19 minutes, and 28 seconds.
More than five hours of images without recharging iPhone 11 Pro
In its first video, Apple compresses the tour of the Hermitage museum in just a minute and a half. A very quick review of the impressive content hosted by this Russian institution. In its video, Apple states that 45 galleries are visited, 588 masterpieces and live artistic performances.
Of course, the company has shared the complete video of 5 hours, 19 seconds and 28 seconds in a separate video, which can be seen above. Recorded in 4K resolution, with an iPhone 11 Pro non-stop and 19% battery remaining. In this video, Apple also points out seven points in the video with different “chapters” to better navigate through its duration.
Additional software and hardware have been used in video recording and editing, although it is not specified which . Naturally, holding an iPhone 11 Pro in your hand all that time without a break would be extremely uncomfortable.
Regardless of the accessories, the highlight of this exhibition is to showcase the muscle of the iPhone in terms of range. The battery can withstand that journey without interruption, recording in 4K and maintaining a 19% capacity at the end of the tour .
The most battery-powered iPhone generation ever
Apple does not officially disclose iPhone battery capacity. But it does give us a measure of usage on different parameters. In the graph above we have some of them, such as 4G navigation , wireless audio, video playback and time on the phone.
As you can see, in the second and third variables, the three iPhone 11s of this generation have the same or greater autonomy than the previous ones. The autonomy of the iPhone 11 Pro Max is very striking, as adds 5 hours of video and 15 hours of audio on the iPhone XS Max . Compared to the previous generation, the capacity has increased as follows:
iPhone 11 Pro
iPhone XS Max
iPhone 11 Pro Max
In the end, Apple decided long ago to dispense with thinner terminals in favor of thicker ones with more battery capacity. This, added with greater energy efficiency of different components (display, processor, etc.) has helped autonomy. This is a key aspect of the devices that we use more and more in our daily lives.
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It will be interesting to see how this feature evolves in the next generation of iPhone. Seeing the big jump experienced with the iPhone 11 last year, it would be difficult to repeat without a substantial change in design.