The content of his YouTube channel went viral, but it cost him his father’s job. This is how you can sum up the story of Brooke Amelia Peterson, an American youtuber who made the news a few days ago, for sharing a video showing how Face ID, Animojis and the Apple Pay service work with the iPhone X, before it went on sale.
All of the content that Peterson viralized was recorded during a visit to his father’s work on the Apple campus. However, what translated into likes, positive comments and more followers for the girl, became a reason to fire the company of the bitten apple, who finally ended the contract with the girl’s father, an engineer who worked in the development area of Apple Pay.
The reason for the dismissal was a violation of the privacy agreement signed by all Apple employees, which was clearly violated when the mobile phone was used to share information about iPhone X applications and features, before it went on sale, on October 27th.
In response to the news, the vloger made another video in which she stated that “we don’t hold a grudge against Apple”, referring to her father. The publication got one and a half million hits the first day it was shared on the Peterson channel, and a long list of comments with divided opinions about what happened.
While the video that caused all this was not the first to show the performance of iPhone X, it was the first to openly show who the phone belonged to. Being an Apple employee, it seemed logical to think that the company would have some kind of reaction, like asking to remove the video, but apparently it went much further.
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