The latest sales data for smartphones for the first quarter of this year 2017 have been published. In it you can see some curious data … How do you think Apple will have done?
I guess you’ve already seen it in the title, and that is that Apple has not done very well this first quarter. So far the company has always been growing in terms of the amount and percentage of smartphones sold. But this has changed…
Smartphone sales in the first quarter of this year (left) and last year (right) according to Gartner.
If we compare the first quarter of this year with last year we can see a decrease of 1.1%. Specifically, last year Apple had a 14.8% share of the mobile market, while in the last quarter it fell to 13.7% .
And to what can this decline be attributed? This is already an opinion, but I think it is due to the small differences between the iPhone 6S and the iPhone 7 . Also, all the expectations placed on the iPhone 8 make people prefer to wait and not buy.
iPhone 7 Plus
Samsung has also fallen in favour of Chinese mobiles
Apple is not the only one that has seen its market share reduced, and its eternal rival Samsung is not having a very good time either. Specifically, the Korean company has seen its market share of mobile phones drop from 23.3% to 20.7%.
But obviously not all companies can go down, some have to go up. And who has benefited? The ones who have benefited most from all this have been the Chinese brands. And yes, I know that iPhones are made in China, but by “Chinese mobiles” I mean those that have been designed and assembled in the People’s Republic of China.
For example, the most notorious case is that of Huawei , which has increased from 8.3% last year to 9% in the same quarter of this year. Remember that Huawei is the Chinese mobile brand that produces more sales, besides being the most popular.
But another very important Chinese company is Oppo . And here the growth is even more surprising, going from 4.6% to 8.1%, a growth of 43% compared to last year! Vivo Smarphone , which grew from 4% to 6.8%, was also quite surprising.
As we can see, it looks like the tables are turning. It remains to be seen what results there are in the remaining two quarters of this year, and to compare them with those of the previous year.
What do you think? What kind of mobile do you own? If you had to buy a mobile phone now, which one would you buy?